Courtesy of The Latin Recording Academy | Photographer: Josh Norton, Getty Images ©2024
LISTEN TO “NOW OR NEVER” | LINK HERE
WATCH MUSIC VIDEO HERE.
Miami, FL. (November 15, 2024) – GRAMMY® Award-winning global superstar Pitbull and legendary, chart-topping Rock and Roll Hall of Fame® inductees JON BON JOVI delivered an electrifying, high-energy performance of the iconic classic “It’s My Life” — reimagined as “Now or Never” — at the monumental 25th edition of the Latin GRAMMY Awards® last night at the Kaseya Center in Miami.
Their captivating live performance featured dynamic choreography and highlighted the explosive, magnetic chemistry between two of the most influential and trailblazing forces in a music show that was memorable for the Latin music industry.
The highly anticipated, groundbreaking single and music video “Now or Never“ were officially released worldwide across all platforms yesterday.
In “Now Or Never,” Pitbull and BON JOVI bring renewed energy to the timeless anthem, infusing it with fresh, fiery verses and affirmations from Pitbull like, “Me, I am a man of my word, and I live it,” and “Just live your life like Frank Sinatra—your way and have no fear.” The track’s unforgettable riff and powerful chorus echo with the same intensity as ever, bridging two iconic sounds.
Closing out a monumental year and looking ahead to 2025, Pitbull is set to return to Las Vegas with his residency, Pitbull: Vegas After Dark The Residency, at the new luxury Fontainebleau Las Vegas on the Strip. “Mr. Worldwide” will headline at the BleauLive Theater with shows on January 24 & 25 and March 7, 8, 14, & 15. Tickets are on sale now.
Pitbull will also bring his Party After Dark Tour to Europe with special guest Lil Jon. The five-city tour kicks off on February 19 at 3Arena in Dublin, followed by stops in London, Paris, and Amsterdam, before concluding at Lanxess Arena in Cologne on February 25.